Social media in particular has caused an increased awareness and desire for whiter brighter teeth, and we often hear marketing campaigns that focus on the smile being one of our most important assets. There is no doubt that a beautiful smile improves self-confidence, self-image and physical attractiveness.
However, there are so many different whitening options to choose from, and every system claims it’s the best. It’s no wonder people are confused! There are in-office treatments, professional home treatments and over-the-counter/do-it-yourself treatments.